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T.M.

The Manual

Introducing Apivita: Skincare Solutions for Sensitive Skin

by Matthew Taylor Ruggieri on October 5, 2011.

It is not easy to find effective natural skin care for sensitive skin. When Apivita told us over a year ago that they would be launching a men’s line, we couldn’t have been more excited. We introduced Apivita’s hair care line when we launched The Motley in 2010 and found it as an instant success. Their formulations are very natural, yet highly effective and ideal for sensitive skin.

Apivita, now a natural skincare powerhouse seen around Europe and Asia, was the first natural cosmetics company in Greece. Their philosophy – to believe in the power of nature to create pure, safe and nourishing products – along with their ethical business model has led them to create innovative, award-winning skin care products.

We are excited to be the very first retailer to bring their Men’s Care line to the United States.


1. Gentle Shaving Cream

Why it’s different:
It’s a 99% natural product packed with effective
natural ingredients. Anti-inflammatory balsam
extract soothes and moisturizes, and the
antiseptic properties of propolis help heal nicks
and cuts. Free of SLS, SLES, parabens, silicones,
prolylene glycol, alcohol and mineral oil.

$19.00 / 3.3oz




2. After Shave Balm

Why it’s different:
Balsam, calendula, chamomile and sambucus
extracts soothe skin. Birch extract tones & hydrates.
Antiseptic propolis heals and protects. A blend of
cedar, cardamom, lemon and clary sage freshens
and rejuvenates the skin. Free of parabens,
silicone, propylene glycol, alcohol and mineral oil.

$35.00 / 3.3oz




3. Anti-Wrinkle
Anti-Fatigue Face
and Eye Cream

Why it’s different:
It doesn’t have the easiest price tag to absorb
and it might be deadly to try, but it’s truly an
exceptional cream. Beech tree extract reduces
wrinkles up to 10.14%, and ruscus and chick
pea extract increase skin firmness up to 12%.
Propolis and cardamom protect skin from
environmental toxins, smoking, pollution
and free radicals.

$48.00 / 1.6oz




Visit the entire line at The Motley


In Store:

Baxter of California Grooming Lotion Baxter of California Grooming Lotion
$20.00
A light hold, low shine lotion that gives hair and beards manageability and softness.
The Motley Palo Santo Limited-Edition Cologne The Motley Palo Santo Limited-Edition Cologne
$105.00
Deep smoky wood notes, with a hint of suede and sweetness, make this fragrance bold and intriguing. Suede adds a warm sensuousness.
Oak Street Magazine No 3 Oak Street Magazine No 3
$12.00
Published by Frank & Oak, Oak Street Magazine explores the interaction between media, culture and community. Artists, thinkers and entrepreneurs share their stories about how to.
Jack Black Oil-Free Sun Guard Sunscreen SPF 45 Jack Black Oil-Free Sun Guard Sunscreen SPF 45
$21.00
This vitamin-enriched, oil-free, very water- and sweat-resistant lotion offers superior broad-spectrum UVA/UVB protection and absorbs quickly without greasy or heavy residue.

Matthew Taylor Ruggieri

Men's skincare expert at The Motley. Dreamer of the golden dream. Fan of Bob Dylan, Jean-Luc Godard and Richard Avedon.